Investment and export decisions backed by data.
I'm Alejandro Pulido. For 17 years I've led market research and competitive intelligence for governments, embassies, and Fortune 500 companies — turning data into decisions on investment, exports, and nearshoring.
EXPERIENCE WITH LEADING INSTITUTIONS AND COMPANIES
Market research for Fortune 500 companies across automotive, chemicals, metalworking, ICT, energy, and advanced manufacturing.
How I can help
Three areas where data lowers the risk on your most important decisions.
Market research and analysis
Primary and secondary research, market sizing, competitors, regulatory landscape, and actionable trends — so you decide with less risk.
- Custom market studies
- Competitive intelligence
- Excel and Tableau dashboards
International trade and exports
I guide companies that want to export, import machinery, or attract investment — without getting lost in paperwork, myths, and red tape.
- Market entry strategy
- B2B buyer identification
- Leveraging the USMCA
Nearshoring and manufacturing
Analysis of opportunities, sectors, and risks for companies looking to capitalize on nearshoring in Mexico with real criteria, not hype.
- Value chain mapping
- Opportunity assessment
- Supplier matchmaking
How we work together
A clear methodology, from problem to decision.
Diagnosis
We understand your business challenge and define the questions the analysis must answer.
Research
Primary and secondary fieldwork: interviews, market data, and benchmarking.
Analysis
We turn data into findings, implications, and actionable scenarios.
Decision
Clear recommendations and executive-ready materials to present and act on.
Alejandro Pulido Morán
International business strategist and competitive intelligence advisor. Master's in International Management from ITAM and a Bachelor's in Economics from Universidad Panamericana.
I spent a decade at ProMéxico leading sector analysis and investment attraction — from business cases for BMW, Audi, and Daimler to leading Mexico's first delegation at CES 2018. Today, as a partner at Export Consulting Group, I lead market research for companies and institutions across Mexico, Canada, and Latin America.
- Author of the institutional book on the Mexican Automotive Industry (ProMéxico, 2016)
- Speaker at CES 2018 and the Canadian Technology Accelerator — Smart Cities
- Languages Native Spanish · Fluent English
Why I do this
Open Insights began with something more personal than it appears. When my son was diagnosed with speech apraxia, I learned firsthand what it means to make hard decisions with incomplete information — and the immense value of having clear data when it matters most. That same conviction drives my work: that no company should have to decide its future blind.
Read the full story →Results that back the work
USD in Volkswagen/Audi investment whose business case I prepared for production in Mexico.
Average speaker rating at the Metalworking Industry Forum of NAFIN/Bancomext.
Studies led in a single year (2023), tied to opportunities across Latin America.
Attendees at the Bancomext webinar on SME entry into the global value chain.
Results worth talking about
Testimonials from companies served through Export Consulting Group, where I lead the market intelligence practice.
"Export Consulting Group has been instrumental in RYBISA's commercial expansion into the United States and Latin America. Their team is highly skilled in exports, international trade, and managing buyer meetings."
"They did excellent work building business agendas for the Argentine companies, connecting them with the right buyers."
"98% average rating as a speaker at the Metalworking Industry Forum, with perfect scores on clarity and depth of information."
Before you reach out
Do you only work with large companies?
No. I work with SMEs looking to export or grow, with large corporations, and with public institutions. The methodology adapts to each client's size and objective.
How long does a typical project take?
It depends on the scope. An opportunity assessment can take a few weeks; a full market study, one to three months. We define this in the initial diagnosis.
Do you take on projects outside Mexico?
Yes. I've led research in Canada, the United States, Guatemala, Ecuador, Colombia, and other markets across Latin America.
How do we get started?
With a no-cost conversation. You tell me your challenge, I assess whether I can add value, and if it makes sense, I send you a proposal with scope, timeline, and fees.
Let's talk about your project
Tell me what decision you're facing. I reply personally.
- Email [email protected]
- LinkedIn /in/alejandro-pulido-moran
- LOCATION Mexico City